American Institute for Contemporary
German Studies

Brand Strategy • Logo • Website • Reports
AICGS Website

openbox9 recently completed a complete redesign and re-organization of the AICGS site. Inside this deep website, AICGS analyzes the critical partnership between the US and Germany, on topics from economics to policy to culture.

AICGS WebsiteAICGS Website

At the core of the redesign was a major reworking of the website taxonomy. The extensive content was re-organized with an intuitive filtering system so specific topic areas are easy to find. A fully responsive website also allows for easy viewing from any platform.

AICGS Website Tablet
AICGS Emails
AICGS Print materials: Letterhead, business cards

Our work with AICGS started with a new branding initiative that included the logo and helpful collateral pieces. We implemented the “bridge” metaphor in many of our pieces to solidify AICGS’s role of connecting these two nations.

Jack Janes speakingAICGS Envelope

2018 marks AICGS’s 35th anniversary as an institution. To commemorate this accomplishment, openbox9 created a special 35 Years logo, which highlights the organization’s updated tagline.

AICGS Standing Banner - 35th AnniversaryAICGS 35th Anniversary Logo
AICGS Symposium BrochureAICGS Symposium Brochure

Over the years, openbox9 has also created a variety of Brochures and Reports which highlight specific events or campaigns.

AICGS Report coverAICGS Report Cover