Messaging is how your audience experiences the voice of your mission. From email to brochure to social media post, your organization builds relationships, shares information, and inspires action through your communication efforts.
Awareness of how your voice carries across platforms, from print to digital, equips you to strengthen its effectiveness. Is your voice recognizable? Is it motivating your audience to take the actions you need?
Benefits of an Audit
The new year provides a natural time to take inventory – to appreciate the achievements you want to carry forward and identify the areas you want to strengthen. Awareness of where you are today is necessary to make smarter plans to get where you want to be.
Hear the voice of your organization as it’s spoken across various platforms so you can tune and amplify your message, ensuring greater value from your communication efforts throughout the year.
Communications Audit Worksheet
openbox9 created a worksheet to audit the voice and effectiveness of your organization’s communication efforts. It offers perspective on your current messaging so you can make informed and intentional decisions. Nonprofit staff carry a heavy load. We want to save you time to work smarter, not harder. (you’re doing a great job!)
Use this worksheet to gain insights, document goals, and guide your team as you communicate your mission. Have multiple team members complete the worksheet on their own, then come together to share your discoveries. Keep an open mind and allow your findings to correct previous assumptions.
Need help taking the next step creating a consistent and effective voice for your nonprofit? Contact us – we have solutions for your nonprofit and look forward to hearing from you.
