In today’s age of swift communication, it’s easy to get caught in the crossfire. To reach your audience of supporters and advocates, your voice needs to be heard above the chaotic chatter that fills our eyes and ears every time we step outside, open our computer, or scroll through our phone. You need to send your idea and message directly to them. For you to accomplish this it will require the perfect mix of strategy and involvement.
One of the most important components of involvement starts right outside your front door: the local community. This is your base camp, your headquarters, the epicenter of your passion and ultimately the first step towards attainment of your end reach and goal. Bringing together this entity of persons will not only ignite the fuel to drive your mission, it will allow it to launch with a robust foundation that propels it for years to come.
This can be accomplished through engagement in your local neighborhoods, whether it be focused awareness campaigns, interactive activities to inspire and motivate the local public into helping with your mission, or simply helping your community by volunteering your time and effort for the benefit of a common identity.
A communal bond at your home will allow you to thrive globally on a substantial scale. Encouraging this small backbone will then foster a positive communicative identity allowing you to project your dedication and fervor in a warm light. You will have the support and outreach on a humble basis, and this significant factor will grow to encompass surrounding communities, states, countries, and even continents.
The key to establishing widespread success as a non-profit organization is starting with a sturdy foundation and expanding it outward, all the while bringing you and your values with it.
Take the first step out of your door and get started.
