Test Your Brand’s Strength
Successful companies are built on strong brands — take our new test to find out how yours measures up!
Our Solution – P.G. County Potatoskins
A new brand for a new football season Every year, there is a sour pickle in my bowl of jolly cereal. I love football but that pickle is the name …
Proofread. proofread. proofread mark cheat sheet.
Once you’ve proofread you’ll need to clearly indicate the changes that need to be made, that much is obvious. Proofreading marks are devices that specify needed corrections on draft documents. …
Beefy Eagles are best on the 4th
A sea of bold graphics This Independence day, I ask that you not only enjoy the pageantry of men in grilling aprons, the whiff of a sizzling grill or a …
Use your words. Keywords.
You’ve probably been hearing about all of the expensive work that can be done to your non-profit’s website to help it rank higher on search engines, but we have some …
The Icons of Easter
What’s your stance on bunnies and eggs and lillies being used to promote your Easter celebration?
Spring is ringing
As our eyes stick with pollen and our hearts ooze out joy from the warmth, we are not charging into spring with idle hands. Much is happening in our international …
Convio Donation Optimization Study and Us
There’s no hiding our giddiness when it comes to testing designs and participating in studies that reveal how the change to the smallest of details can increase donation completion rates …
USAID and Promoting Gender Equitable Opportunities
Completing a year long project Can addressing gender issues in the marketplace improve the programs that USAID is implementing overseas? Can these countries gain economic growth and lasting poverty reduction …
The day made for openbox9 – 9/9/09
Nine, nine, nine — yes, yes, yes, this is the best day! It is the day made for openbox9 and it will never repeat, so please join us in nines… …
A church and design : Crossroads 09
At many churches, activity and the need to promote them is always on flurry mode. Crossroads Church in California is no different in that regard but it is special in …
Obama’s website versus Information Architecture
Bush vs. Obama. Who has the better website you say? The Washington Times writes a compelling discussion that pits style and image versus information and usability. Its interesting because of …
New Wildlife Website for the Nation (in progress)
In the spring of 09, National Wildlife Federation sent out a survey to its constituents presenting the new website design. Happily, the profanity used was in adulation not condemnation for …