Leftovers :: Turkey and Content
6 fresh ways to reuse your content
The Stanford Report: From print to pdfs and beyond
Stanford. The name conjured images of ivy league institutions, with distinguished alumni, yet I knew next to nothing of the reality of the school. That was about to change. When …
The Privilege of Collaboration
*Post updated to reflect the impact after 6 months. We love the excitement and stories our clients bring us. It fuels our creativity and problem-solving. Client meetings are typically filled …
Reaching Out to Millennials
As a communications major, there are many phrases and reminders that have been drilled into my head. One has always stood out to me in particular: know your target audience. …
3 Approaches to Successful Nonprofit Websites
Websites that inspire
SEO: Put your Keywords to Work
How to put those keywords to work on your website
SEO: Yellowpage Games in A Keyword World
Back in the day, companies jockeyed for position in the yellow pages by adding a string of A’s to the beginning of their name. Thus pages of AAAA-lock smith and …
Aliens Wrote This
Writing copy for your website can be a daunting task! Whether you’re a writer by trade or simply tasked with coming up with copy for your company’s website, the web …
SEOh no!
Do we really need to spill more ink – or wear out more keyboards – on the topic of SEO? Surely not, but there is need to make sense of …
Killing the facebook Logo Softly
Reducing the noise of social media icons on websites is a trend (finally). With little scientific measurements, I suggest most people tap their flip-flop strapped feet to rhythmic beats; so …
3 Ways to Love Online Donors
Online giving grew by 11% in 2012*. Which means the ROI in online fundraising tools, many of which are free, is pretty dang good. But we all know a one-time …
Don’t Scare the Donors
Your job is to change their minds and turn them into champions